ab concept

Logo Design, Visual Identity, Web Design

2022

Rebranding for Interior Design and Creative Studio

Founded in 1999, ab concept has been a creative partner to leading hospitality brands across the world. Our goal was to create a brand identity that brings in humanist elements while maintaining the timelessness present in their work.

We worked together with creative agency, artless Inc. to create the corporate and visual identity, encompassing the logo design, web design, stationary design, presentation document design, and photographic direction.

logo design

The logo design was formed around the idea of connection—connecting people to places and places to people.

web design

View the live website here ︎︎︎

Project completed together with Creative Agency artless Inc.

Client:
ab concept

Front End Web Development:
Adrien Dufond